An ecommerce website or a mobile app that enables third parties (referred to as sub-merchants) to provide their products or services to the users of a platform. Payments are processed through the platform and split between the marketplace and sub-merchant. Examples of online marketplaces are crowdfunding platforms, peer-to-peer marketplaces, ride sharing services, and so on.
Marketplaces need to implement sub-merchant onboarding, processing payments, performing KYC verification, and making payouts. With Adyen, you can benefit from using MarketPay – a fully compliant end-to-end payment solution that enables you to do this, and maintain control over the frontend and user experience.