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Pay by Link

Accept payments using an Adyen payment page.

More about how it is used

Using Pay by Link to support contextual commerce.

How Australian retailer Incu uses Pay by Link for social selling.

With Pay by Link, you can accept payments using payment links.

Use cases for payment links include:

  • Adding a payment option to an invoice for providing your services.
  • Asking a shopper to pay after they visit your product showroom.
  • Letting a shopper pay after interacting with them through chat, email, or social media.

Don't use Pay by Link as the only way to accept payments for your online shop. Use one of our online payments integrations as the primary way to accept payments and Pay by Link as a supplemental feature.

The link takes your customer to a secure Adyen payment page where they can pay with their preferred payment method. The payment page works across different devices, and can be customized with your brand name and logo.

Payment links are removed automatically three months after they have been created.

Add your terms and conditions

According to consumer law and scheme regulations, merchants must inform shoppers of the terms and conditions that apply to their purchase. This means you must add your terms and conditions to the Adyen-hosted payment page. Make sure your terms and conditions have all the required information.

Before creating your first live payment link, you must add your terms and conditions URL.

To add terms and conditions, you must have one of the following user roles:

  • Merchant admin
  • Pay by Link Settings
  1. Log in to your live Customer Area.
  2. Go to Pay by Link > Settings.
  3. In the Terms and conditions URL field, add the URL to your terms and conditions.
  4. Select Save.

The Adyen-hosted payment page now has a link to your terms and conditions.

Requirements for terms and conditions

Based on consumer law and scheme regulations, your terms and conditions must contain the following information.

General terms

The general terms must include:

  • A description of the product or service that you sell.
  • An explanation of how payments happen, for example instantly or through a subscription.
  • Mention of third parties involved in providing the service or product.
  • The name of the legal entity responsible for payment processing. This is the legal entity of the merchant account you use when creating the payment link.
  • A mention of the governing law that applies to the relationship between you and your customers.

Your privacy policy

The privacy policy must describe:

  • What data you are storing.
  • What data you are sharing with third parties.
  • Your cookie policy.

Your delivery information

The delivery information must say:

  • How long it takes for the shopper to receive the product or service.
  • Which countries you deliver your product to, if applicable.

Your refund and cancellation policy

The refund policy must explain:

  • If the shopper can get their money back for a product or service they bought from you.
  • The ways in which the shopper can return the product or cancel the service.
  • The process of returning a product or canceling the service.

Contact information

Shoppers must be able to contact you if they have questions, so the contact information shown on your website or app must include your:

  • Legal entity name.
  • Email address.
  • Phone number.

Next steps