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Unified Commerce

Customers love the flexibility of purchasing across multiple channels — online, in-app, or in-store. However, it is not easy to be successful in all of your cross-channel initiatives and strategies. If your back-end systems aren't connected, you are missing out on valuable cross-channel insights.

Adyen's single payments platform gives you a single, unified view on all your customers. Our Unified Commerce solution is based around the concept of recognizing your customers when they make a purchase. Regardless of the sales channel, we can help you understand the customer behind the transactions, and make informed decisions.

We can support your business with what we call the three pillars of Unified Commerce:

  • Insights: Gaining deeper insights into who your customers are, and into the trends and shopping behaviors across channels.
  • Experiences: Providing flexible and consistent customer journeys across all of your channels.
  • Engagement: Boosting interactions with your customers to personalize the service and promote loyalty.

Supported countries

Our Unified Commerce solution is available in the same countries where our point-of-sale solution is available:

Brazil Canada United States of America
Australia Hong Kong Malaysia New Zealand Singapore
Austria Finland Lithuania Romania
Belgium Germany Luxembourg Slovakia
Bulgaria Gibraltar Liechtenstein Slovenia
Croatia Greece Malta Spain
Cyprus Hungary Monaco Sweden
Czech Republic Iceland Netherlands Switzerland
Denmark Ireland Norway United Kingdom
Estonia Italy Poland
France Latvia Portugal
United Arab Emirates

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