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Donation campaigns

Get insights on your donation campaigns using our dashboard and report.

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 Learn more about Adyen Giving on adyen.com.

When processing donations with Adyen Giving, you can monitor, analyze, share insights, and optimize the impact of donations. Use the Campaign dashboard and generate the Processed Donations Report to find detailed information on the performance of your donation campaigns.

Prerequisites

To view the report and the dashboard, you must first set up campaigns in your Customer Area.

The following table shows which user roles are required for which actions:

User actions User roles
View campaigns, access campaign insights, and generate Processed Donations Report Donation Campaigns Viewer
Manage campaigns, access campaign insights, and generate Processed Donations Report Donation Campaigns Manager

These user roles do not give access to any other payment information.

Campaign insights dashboard

Each active or past campaign has its own Campaign insights dashboard that shows its performance. It shows online and in-store performance, and includes a breakdown per shopper location.

The information on the dashboard is not real-time. It can take up to four hours for a donation to show up on the dashboard. For real-time information, we recommend that you listen to DONATION webhooks.

In your Customer Area:

  1. Go to Giving > Campaigns.
  2. In the box for the specific campaign, select See campaign insights.

You can filter the data in the dashboard. For example, you can filter by the following:

  • Date range
  • Processing currency
  • Merchant account
  • Shopper location
  • Donation channel

Processed Donations Report

The Processed Donations Report gives you a granular perspective on donations. This report is a line-item report of individual processed donations from your account, allowing you analyze and report on all donation activity on your account.

You can download it in the following formats:

  • Comma-Separated Values (.CSV)
  • Excel (.XLS or .XLSX)

Report generation and availability

Generating and downloading: Get this report manually or automatically.

Time zone: CET time zone.

Date range: Select the date range of data included when you generate the report in your Customer Area.

Availability: Available for company accounts and merchant accounts.

Report structure

Entries

Under the header line, each line in the report is a separate entry.

Each entry is a line-item that represents a single donation settled to the nonprofit. No data is aggregated in this report.

Columns

Each column shows specific information about the entries.

Standard columns
Column name Description
1 Company account The name of the company account from which the donation was offered.
2 Merchant account The name of the merchant account from which the donation was offered.
3 Store ID For in-person donations, the store reference.
4 Terminal number For in-person donations, the unique terminal identifier.
5 Donation account The nonprofit account to which the donation was settled. (Only for Giving integrations not using Campaign Manager.)
6 Campaign name The name of the campaign.
7 Campaign ID The unique identifier of the campaign.
8 Nonprofit name The name of the nonprofit.
9 Cause name The name of the donation cause.
10 Donation origin country The country where the shopper made the donation from.
In-person payments: the store country.
Online payments: the shopper's IP address.
11 PSP reference Our unique reference for the donation.
12 Payment method The payment method used to donate.
13 Creation date (AMS time) The timestamp of the donation in the CET time zone.
14 Donation channel The donation channel. Possible values: Instore or Ecommerce
15 Type The type of donation settlement.
16 Currency The currency used to process the donation.
17 Amount The donation amount, in the donation currency.

Configure report columns

If you want to add additional columns or change the order of columns in a report, you can do so in the Customer Area. If you have an automated system that uses the report's data, configuring the report columns can affect your automated system.

To configure report columns, you need to have one of the following user roles:

  • Merchant admin
  • Merchant report role
  • Merchant financial
  • Merchant POS Report role

To configure report columns:

  1. Log in to your Customer Area.
  2. Go to Settings > Report columns.
    This opens a page with all the reports that you can configure.
  3. Find the report that you want to configure and select Configure.
  4. Select checkboxes to indicate which columns you want to include in the report.
  5. Drag the columns into the order you want them to appear in.
  6. Select Save configuration.

See also